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CIM East of England


Registration and exhibition
09:30 Welcome
Prof. Nigel Culkin
09:35 10 digital marketing activities that smaller businesses must get right in 2014 Dr Dave Chaffey
10:20 Bank of England economic overview and prospects for small businesses Alex Golledge
11:05 CIM Small Business Community Kelvin Golding
11:15 Coffee and exhibition
11:45 Simple and effective small business marketing Dee Blick
12:30 How to stop leaking profit Bryony Thomas
13:15 Lunch and exhibition
14:15 The five big things small firms need to know about entrepreneurial marketing Dr Jonathan Deacon
14:45 How to develop a winning strategy Prof. Malcolm McDonald
15:30 Conference summary and close
Kelvin Golding
15:45 Tea and exhibition

Programme running order may be subject to change.